Sponsorship opportunities

Sponsorship at Security & Policing offers a powerful platform to elevate your brand and engage with a highly targeted and influential audience from across the UK national security sector.

Whether your objective is to increase brand awareness, strengthen market positioning, showcase thought leadership, or connect directly with key decision-makers and stakeholders, our range of sponsorship packages provides valuable opportunities to maximise your visibility before, during, and after the event.

Enhance your presence and stand out from the competition through a variety of bespoke sponsorship opportunities designed to deliver meaningful impact and engagement.

Joe PeaceHead of Event Salesjoe.peace@adsgroup.org.uk +44 (0) 2070 911 145

Danielle SmithEvent Sales Account Managerdanielle.smith@adsgroup.org.uk +44 (0) 2070 914 530

Included in all sponsorship packages

Two invitations to the exclusive ‘Meet the Sponsors’ pre-event drinks reception, providing the opportunity to network with key speakers, senior event stakeholders, and senior ADS staff.
Sponsor photo opportunities and informal introductions with senior officials during the ‘Meet the Sponsors’ reception (subject to availability and opt-in).
Sponsor recognition across official event channels, including logo and profile on the event website, inclusion in the Official Event Guide, and acknowledgement through event social media activity.
Featured on the Sponsors page within the event app, including company logo, stand number, clickable website link, and company profile.
Access to dedicated meeting space for up to two hours during the event, subject to availability and advance booking.
Sponsor acknowledgement during the daily closing announcement (via Tannoy).

Jump to an opportunity

Principle Partner

Investment £15,000 + VAT

Opportunity to participate in the conference speaker programme, with format, content and timing agreed in consultation with the event organisers.
Invitations to exclusive VIP events and programme sessions throughout the event.
Targeted audience invitations to the sponsor's designated sessions, facilitated by ADS.
Two VIP and delegation dining passes per day, providing access to key networking opportunities.
Two VIP and delegation lounge passes, subject to vetting and acceptance of the event code of conduct.
Two tickets to the ADS Thought Leadership Panel and Dinner, to be seated on senior mixed tables of government and industry VIPs.
Two ADS Lounge passes for the full event week.
Two additional tickets to the Exhibitor Drinks Reception.
Sponsor listed as Principal Partner on event website.
Sponsor listed as Principal Partner in the Official Event Guide.
Company logo and listed as Principal Partner on event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the reception area.

Registration & Lanyard Sponsor - SOLD OUT

Investment £10,500 + VAT

Prominent logo branding at the event registration desk.
Company logo on self-service registration kiosks.
Company logo featured on the official event lanyard, alongside event logo.
Company logo inclusion across relevant registration webpages and attendee registration communications.
Company logo featured on the event platform login page.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.

Keynote Briefing Area Sponsor

Investment £10,000 + VAT

Dedicated session within the Keynote Briefing Area, with content, format and timing agreed in collaboration with the event organisers.
Targeted audience invitations to the sponsor's keynote session, facilitated by ADS.
Opportunity to host a post-session meet and greet.
Sponsor-branded pull-up banners positioned prominently alongside the keynote stage throughout the sessions.
Sponsor promotional video showcased between keynote sessions.
Company logo inclusion on keynote briefing holding slides.
Company logo on the keynote briefing lectern.
Opportunity to distribute branded promotional merchandise within the keynote theatre and at a self-collection point at the entrance to Keynote theatre.
Sponsors thanked during first keynote session.
Sponsors thanked during last keynote session.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.

Spotlight Stage Sponsor

Investment £10,000 + VAT

Opportunity to participate in a dedicated session or panel discussion on the Spotlight Stage, with content and format agreed in collaboration with the event organisers.
Prominent logo branding across the Spotlight Stage, including the stage set and lectern.
Opportunity to distribute branded promotional merchandise via a designated collection point at the entrance to the Spotlight Stage.
Company logo inclusion on Spotlight Stage holding slides.
Company logo featured on the hanging banner above the Spotlight Stage.
Sponsors thanked during first Spotlight Stage session.
Sponsors thanked during last Spotlight Stage session.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.

Exhibitors Networking Drinks Reception Sponsor

Investment £10,000 + VAT for sole sponsorship | £5,000 for co-sponsorship

Opportunity to address attendees with a two-minute welcome speech (or one minute each for co-sponsors).
Opportunity to provide branded collateral for distribution to event attendees.
Opportunity to showcase a small exhibition feature, demonstration or interactive challenge within the reception venue, subject to approval.
Facilitated introductions to relevant delegates by ADS, where appropriate.
Sponsor-branded pull-up banners displayed prominently throughout the reception venue.
Sponsor’s logo featured on event holding screens within the reception area.
Sponsor’s promotional video displayed on venue screens throughout the reception (silent format).
Sponsor’s logo on directional signage leading attendees to the reception venue.
Sponsor to have option to bring branded collateral.
Sponsor acknowledgement by the event host during the reception.
Logo inclusion on all promotional communications relating to the Exhibitors Networking Drinks reception, including the official event invitation.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.
Complimentary reception passes: five passes for co-sponsors or ten passes for sole sponsor.

ADS Thought Leadership Panel & Dinner Sponsor

Investment £10,000 + VAT

One seat at the Top Table and one seat at a hosted mixed guest table, providing valuable networking opportunities with senior stakeholders and attendees.
Company logo inclusion on ADS Thought Leadership Panel holding slides.
Company logo on the ADS Thought Leadership Panel lectern.
Opportunity to distribute branded promotional merchandise within the keynote theatre for the ADS Thought Leadership Panel.
Sponsor-branded pull-up banners displayed prominently within the dining venue.
Sponsor branding featured on event holding screens throughout the dinner.
Logo inclusion on directional signage guiding attendees to the venue.
Sponsor branding prominently displayed on the event menu.
Sponsor branding included on all dinner-related communications and invitations.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.

VIP Delegation Sponsor

Investment £10,000 + VAT

Two VIP and Delegation Dining Passes per day, providing opportunities to network with international delegations and senior representatives from government, industry, law enforcement and the blue light services.
Two VIP and Delegation Lounge Passes, granting access to dedicated networking spaces on the show floor (subject to vetting and acceptance of the event code of conduct).
Access to the dedicated Delegation Management Programme, managed by ADS.
Facilitated introductions and seating arrangements with relevant delegates and stakeholders, coordinated by ADS, where possible.
Sponsor-branded pull-up banners displayed prominently within the dining area.
Logo inclusion on directional signage throughout the venue.
Sponsor promotional video displayed on screens within the dining area (silent format).
Logo featured on VIP dining table number cards.
Sponsor branding displayed on bags distributed to international delegations and VIP attendees.
Opportunity to include a sponsor-branded insert within delegate bags, subject to prior approval by DBIST.
Logo featured on VIP and Delegation lanyards, production timelines permitting.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.

Event App & Wi-Fi Splash Screen Sponsor

Investment £10,000 + VAT

Company logo and stand number featured on the event Wi-Fi splash screen.
Company logo and stand number displayed on the event app splash screen.
Direct click-through from the event app homepage to the sponsor’s website.
Sponsor branding included on all communications relating to the event app.
Dedicated sponsor advertisement included within digital screen rotations across key exhibition areas throughout the event.
Logo featured on signage providing Wi-Fi and app download instructions within the registration area.
Dedicated branding slide displayed on digital screens promoting Wi-Fi access and app downloads.
Company logo on the event floorplan.
Company logo featured on the ‘Thank You to our Sponsors’ display, located in the registration area.

Digital Partner

Investment £5,000 + VAT

Company logo featured within the daily event highlights distributed to all Security & Policing attendees.
Dedicated sponsor advertisement included within digital screen rotations across key exhibition areas throughout the event.
Two tickets to the ADS Thought Leadership Panel and Dinner.
Two additional tickets to the Exhibitor Networking Drinks Reception, in addition to the standard exhibitor allocation.

Additional opportunity

Investment £500 + VAT

Dedicated sponsor advertisement included within digital screen rotations across key exhibition areas throughout the event.